We’re excited to introduce PrimoComm. PrimoComm is a company that specialise in training and the sharing of knowledge in digital content strategy and production.
When it comes to content creation and management, there are new methods, technologies and best practices for use in today’s information age. PrimoComm have discovered that the opportunity to become educated and exploit these technologies are few and far between. This puts most companies at a disadvantage.
PrimoComm aims to level the playing field for all companies by providing information and training in all aspects of content/information creation, management and output for many aspects of business, technical and marketing communication.
What is our motive? Bear with us for one moment while we present 2 facts!
- According to statista.com, there were in excess of 1.5 billion smartphone users worldwide in 2014 with expected growth to over 2.6 billion users by 2019. In addition to this, they also report that there were .84 billion tablet users in 2015 with expected growth to over 1.5 billion users by 2019.
- According to searchenginewatch.com, Google have reported that more than 50% of all searches are now conducted on mobile devices rather than desktop.
What is the significance of this?
It is imperative in today’s information age for companies to make sure that the right information is available to the right person, in the right format, and for the right device, in order to maximise their opportunity to attract business.
Technology has enabled a lot of companies to do business, not just on a local or national scale, but on a global scale. In order for these companies to communicate effectively to all of their potential customers, a lot of them are making use of technology. However, PrimoComm have made some discoveries.
PrimoComm have found there are many companies that are not aware of the (relatively) newly available technologies and methods used for modern day content production, management and publication.
There are other companies that are aware of these technologies, however they do not know how to use them for the good of their business; or their workforce lack the necessary skills to implement and use these technologies.
For companies with many products, many product lines, many languages, many locales per language, many audiences per product line and locale and language, the complexities of content production become very painful very fast. What type of content are we talking about? Well, all of it. Technical Documentation, Marketing Content, Customer-Support Content, Training Content. Content delivered on multiple devices, for multiple products, in multiple locales, to multiple audiences. It all causes pain.
PrimoComm’s Mission and Vision
PrimoComm’s vision is to create and build a business that helps other businesses succeed by helping companies gain control and organise their digital information to make it work for their business.
Our business idea supports our mission and vision.
We will provide access to information to help inform and guide companies when they are developing a content strategy for their business.
We will also offer a range of well designed, informative and engaging online training courses in various areas of content creation and production.
PrimoComm aim to level the playing field for all companies, by providing information and training in all aspects of content/information creation, management and output for many aspects of business, technical and marketing communication.
To find out more about us, check out our website www.PrimoComm.com